In this section, you’ll learn how you can design compelling email campaigns. You’ll learn about the best designing tools, develop a content strategy, and decide on fundamental metrics.
Email marketing is a preferred choice for many digital marketers because of its high potency. According to the statistics, around 99% of users check their emails every day. On top of that, many of them check their email around 20 times a day. Email generates better engagement for companies, too, and helps them in staying in touch with their existing customers.